FACT: MORE COMMERCE AND WEALTH IS CREATED BY DIRECT MAIL THAN BY ANY OTHER MEDIA. (TRUE BEFORE THE INTERNET AND TRUE NOW). Direct mail marketing specialists Craig Simpson, joined by millionaire maker Dan Kennedy, unleashes eye-opening facts about the power of direct mail, including this: IT PAYS. Benefiting from their combined 30 years in direct marketing, Simpson and Kennedy reveal how to build a powerful, results-generating campaign that literally pushes the envelope to get you 10X more business and sales. In his book, The Direct-Mail Solution Craig paints a powerful picture of the ‘A to Z’ you need to know about direct mail. Whether you are just about to do your first mail piece or you’re a seasoned pro mailing millions of pieces per year, there are valuable ‘gems’ in this book for you. If you’ll stop tweeting and checking your Facebook account long enough to read this book, you just may add another million to your portfolio in the years to come! Dr. Tom Orent, CEO, Gems Publishing, USA Craig Simpson and Dan Kennedy have written a master piece on direct mail. Every hospital, physician practice, and healthcare facility should have this book on their desk to follow as the authority on acquiring new patients and reaching new markets through their proven strategies. I have personally seen the results of Craig and Dan’s direct mail work, and they are REAL and deliver RESULTS! Lisa T. Miller, MHA Founder and CEO, VIE Healthcare Direct mail marketing is the hidden secret of many entrepreneurs and small business owners, yet most waste tons of money because they don’t understand the science behind it. Craig Simpson and Dan Kennedy walk you step by step through this amazing and highly efficient marketing tool, in The Direct Mail Solution. I believe this powerful, practical road map is a must for every business that is looking to grow their sales volume. Ben Glass, Great Legal Marketing Craig Simpson has managed thousands of direct mail campaigns and has grossed hundreds of millions in revenue for his clients over the past 15 years. Simpson is the owner of Simpson Direct, Inc., an Oregon-based direct marketing firm, and a respected speaker/presenter on the topic of direct mail. Dan S. Kennedy is a strategic advisor, consultant, and business coach with a long track record of taking entrepreneurs to seven-figure incomes and multi-millionaire wealth. ISBN-13: 978-1-59918-518-7 ISBN: 1-59918-518-0 Business/Marketing entrepreneurpress.com